Vision

Let’s build an innovation economy.

Overview | Definition of Innovation | Approach

Overview

2thinknow provide cities, their businesses, communities and citizens an Innovation Toolkit to change their world. We provide professional tools to create economic opportunity through innovation. 2thinknow transfer knowledge to create and lead innovators through courses, events, data, & reports.

 

Action. While leaders in business, government and communities are talking about innovation, 2thinknow have created Innovation Technology in the form of an Innovation Toolkit.

Control. Make better decisions with benchmarking data and analyst reports. Be inspired, then discuss and plan change with your team at the Innovation Course. Build communities with the Local Innovation Forum event.

Choices. Sometimes you want to read alone, sometimes present to colleagues, sometimes find facts to argue a point, sometimes argue in a group of friends or learn amongst your team or communities.

A definition of innovation for community and business.

“Structured change to benefit stakeholders.”

– 2thinknow Innovation Definition 2.4.

The Definition derived from Testing & Experience.

Discussed 1.0. We posted the idea of innovation as change for the greater good in 2007, picked up in Fast Company and then-hot Technorati. in reaction to existing definitions.

Tested 2.0. We visited cities and discussed how to define social innovation, and the ‘good we do’. We published our new definition in Global Innovation Review 2007 as a “change to benefit and advance mankind or civilization”.

Case-studied 2.4. In 2010, we reviewed and condensed the definition to focus on the innovation process and economic outcomes. The succinct “structured change to benefit stakeholders.” This will be distributed in all new reports & analysis.

Quote this. You may quote these definitions, attributed to ’2thinknow innovation definition 2.4′ (or other version) in your presentations or discussions. Or use the attributed slide above, for your convenience. We update the definition annually, if it can be improved. The point of our definition is to spark discussion and frame issues, so enjoy!

Approach: Choose your tool for innovation.

2thinknow provide you the choice of tools for innovation.

The Innovation Toolkit by 2thinknow, you choice of tools to inspire, support decisions, plan, control and communicate change. The variety of our tools is designed for creating economic opportunities from change in your cities, towns, business, government and community. The Innovation Toolkit by 2thinknow is a professional platform that supports your career, and your innovation initiatives.

2thinknow help you create your desired innovation.

Inspiring Ideas. The latest thinking, focused. Join In. Engage as a community member. Plan change. Be part of the solution. Mastery. Master change by better techniques. Leadership. Become the leader with our tools.

Certainty. Professional licensed tools. Practical. Real world, not theory. Responsive. Tools that change with you. Certification. We train & certify for innovation. Global. 2thinknow network delivers globally

Check out the Innovation Toolkit or Join In.

*1. We are offering services in Australia / New Zealand, North America, Europe, Japan, some of broader Asia and Mid-East. See service locations